MARKETING
It’s a challenge for many small credit unions to hire a dedicated marketing person. Many times the business development person also wears the hat of marketing, and struggles to balance the two positions that require a lot of time and attention. We’re able to step into the role of “marketing director” at your credit union to work alongside your team at a fraction of the cost of hiring another full-time employee. Based on your needs, we identify a certain number of days per week or month that we will be on site working in your credit union, just like a full-time employee. This gives us the ability to really get to know your credit union, your staff, and most importantly your members and the community.
REBRANDING
Many credit unions are looking for something new. Whether your credit union is undergoing a name change, merger, or simply wants a fresh new look, the YMC team can bring some Great Ideas to the table. We also take pride in the fact that we provide these services at a very fair cost compared to other companies offering comparable services.
SPEAKING
Bo McDonald, President of YMC, is available to speak at your next meeting or training session. The popular “Do it Different” session that Bo provides is interactive and designed to get your group to think outside the box. It’s motivational, high energy, and most importantly you’ll walk away with some Great Ideas! For more information, email Bo directly,
bo@yourmarketingco.com
A LA CARTE
Some credit unions are just looking for some Great Ideas. We’ll be glad to work with you on individual projects or promotions to bring some new ideas to life that will accomplish your goals. Some A LA CARTE services we offer include:
- Strategic Planning
- Media Planning
- Graphic Design
- Copywriting
- Promotional Concepts and Execution
- Printing (Newsletters, Direct Mail, Collateral, etc)
- Direct mailing Services
- Signage Design and Production (ATM Wraps, In Branch Signage, etc)
- Social Media Consultation and Execution
- Credit Union Re-Branding & New Branch Openings
- Event Planning
It’s important to know that while you are working with your marketing co, we will NEVER work with any other credit unions that compete with your membership charter. While we are a part of your team we will be privy to sensitive information pertaining to your credit union, and because of that we will offer our services exclusively to your credit union.
